Group: Rough-Cut Audience Feeback

Today, we exported a rough cut of the editing we have done so far, and previewed it to a selection of our target audience We were then given feedback as to what they felt worked well in this sample of our opening, and any improvements we could make.



What positive feedback did you get from the sample target audience?

• The audience liked the handicam shots where the characters are using their cameras. They particularly liked the shots of Alexis while she is speaking directely into her camera. They liked this because they felt the dialogue was really effective and they felt that the acting was really believeable, so added to the verismilitude of the piece, as well as positioning the audience with her.

• The audience liked the part with the parallel lines of action between this shot and the handicam shots of the other girls in the kitchen. They also liked the fact that the audio ran over these shots, so that the dialogue wan't interrupted.
• We recieved positive feedback on the screaming and dialogue as Alexis is running to find the other girls, as they said this was really effective in creating tension and fear.
• One shot that they particularly liked was the shot from within the fridge, as they appreciated the creative camera placement.

• The audience also picked up on the enigma that was created throughout the opening. For example, the bodies on the floor in the establishing shot: are they corpses or zombies?